About the Author

Helping seniors move. How to deal with downsizing. Selling your parents home.

Bruce Nemovitz

As a Certified Senior Advisor and Senior Real Estate Specialist, industry leader Bruce Nemovitz is expert at helping clients transition from family home to senior housing. He gives lectures on housing issues through the region, is a contributor to 50plus Magazine, and has won numerous awards for his expertise in the real estate industry.

Bruce Nemovitz is an expert in dealing with the decisions, fears, joys and challenges that seniors face when contemplating selling their homes. He has a commitment to making the transition as easy as possible. If you have additional questions, or don’t find what you need, feel free to click here to contact Bruce.

Letter from Bruce:

I have been a full time Realtor in the Milwaukee-Metro area for over 29 years. For too many of those years, I would visit with my senior clients and notice some common issues they were facing. Many had been in their homes for 25-50 years and had to face the sale of their home without any real preparation for that move. The word “overwhelmed” seemed to be the theme for too many of my senior clients.

About ten years ago, a good friend asked me to speak at a senior community to help her potential residents get over the hump, off the fence, to help them understand how to make a move to a better living situation. She had seen so much procrastination, and inevitably too many had fallen into the crisis management situation, where decisions had to be made quickly due to health changes or financial setbacks. Too often, the children of the seniors were left to make decisions that should have been made earlier when their loved ones were in better health and financial condition.

After I spoke to those seniors , the response was incredible. I could see that what was needed was information and a little help understanding their situation. Since that first seminar, about 10 years ago, I have spoken to hundreds of seniors, giving them the information in this book, and empowering them to make their move to senior apartments, condominiums, and senior communities. I have developed relationships and partners with service providers such as movers, estate sale companies, contractors, packing and downsizing companies, elder law attorneys and senior financial planners. What I have heard most from those who have chosen to make their move is, “I wish I had done it sooner”. They are enjoying life and all it has to offer without the worry of home maintenance, and responsibility. Their new home meets their health and financial needs and allows them the peace and security they deserve and have worked so hard to achieve.

I am a member of Certified Residential Specialist, Senior Real Estate Specialists, and Certified Senior Advisors. I have acquired the knowledge and education to incorporate these designations into my every day business with my senior clients and their families. The many classes I have taken have helped me to better understand the unique issues facing seniors who need to move and downsize.

Bruce Nemovitz

Recommendations

A letter from Theresa Reagan

Bruce was highly recommended to me by a friend whom I trust implicitly. I was looking for a realtor to help sell my aunt’s home of 40 years. I was told that Bruce is an expert in dealing with seniors and was very successful in helping them sell or buy real estate.

My experience with Bruce was outstanding. He “sets the bar” for excellence in relationship-building, ethical behavior, professionalism and compassion. He helped my aunt understand the sales process and was willing to take the time needed to ensure she was comfortable with her life-changing important decision. Bruce understood the market well and sold the house in one day with three serious offers!

In addition to being a great real estate agent, Bruce is highly regarded and sought after as a speaker and author on senior transition issues. I give Bruce the highest recommendation possible.

Year first hired: 2007
Top Qualities: Great Results, Expert, High Integrity

A letter from Adele Lund

Bruce has exceptional knowledge and experience in his field. The clients I have referred to him have consistently stated he has the highest ethical standards and always felt he had their best interest as his priority. When dealing with such an important asset as your home, I can’t imagine more competent hands to place it in.
Year first hired: 1993 (hired more than once)
Top Qualities: Great Results, Expert, High Integrity

A letter from Beth Anderson

Bruce and his team have partnered with us to assist older adults in their transition from home ownership to retirement living. It’s been a great partnership with terrific outcomes for everyone. In addition, Bruce has personally been involved in 3 of my own housing transactions. He will always be our first call for information and expertise!

Year first hired: 2000 (hired more than once)
Top Qualities: Personable, Expert, High Integrity

A letter from Kathy Mclain

Bruce is truly the consummate real estate professional and very likely the most knowledgeable Senior Real Estate Specialist in the Midwest.
Because of our shared interest in working with seniors, he took the time to meet with me at the beginning of my own real estate career and was the inspiration for me to obtain my own Senior Real Estate Specialist designation in the Chicago area. Any referrals I have made to him from the Chicago market – seniors moving to Milwaukee, have received outstanding service and kindness. Bruce genuinely goes the extra mile for every single one of his clients.

A letter from Pat Gahl

Bruce brings extensive knowledge of the real estate market and years of experience working with buyers and sellers, especially seniors. He is an excellent partner to many retirement communities and this is how I first met him. What has been very impressive is the way he handles referrals from multiple senior communities. He maintains confidentiality at all times, and is a true partner that always acts with integrity. This is what differentiates Bruce. He doesn’t tell people what they want to hear to get a listing, he tells people what they need to hear to sell their homes. And he helps them every step of the way to do what is necessary to get the best return.

I’ve seen Bruce present to groups of seniors who were confused and scared about the market. I heard those same seniors thanking him for helping them understand what is true. While Bruce can work with any age of buyer or seller, he is truly gifted in working with seniors. I have referred him to friends whose parents need to sell their homes with nothing but praise for him as a result. If you need a realtor, I enthusiastically recommend Bruce. You will not be disappointed.

A letter from John Koster

Bruce is the most honest, thoughtful, client-centered Realtor I’ve ever known. He is an outstanding person, very humble, and is always available whenever someone needs something. I can whole-heartedly recommend Bruce to anyone looking for help on a real estate transaction.

A letter from Nick Danola

The only way you stick around in the real estate business as long as Bruce has, is by earning a great reputation for honesty and integrity. He really understands the SE Wisconsin market, but also takes the time to understand the needs of his clients. He worked with us to quickly move our existing property (a condo in a saturated market) at a price point that would allow us to move forward in our lives and still come out ahead in a down market.

His consultative approach helps drive great results, and makes the whole home buying/selling process comfortable and enjoyable. I wouldn’t work with anyone else.

Year first hired: 2008 (hired more than once)
Top Qualities: Great Results, Expert, High Integrity